What is Souppe?

Souppe is an innovative platform that helps you build strong, diversified investment portfolios with ease. Its powerful suggestions and intuitive interface make investing simple and empowering for everyone.
Leveraging proprietary technology, Souppe analyzes your portfolio and risk preferences to recommend the next best security, ensuring true diversification and optimized exposure to risk.
With smart suggestions, real-time analytics, and seamless design, Souppe transforms anyone into a confident portfolio manager. We’ve got your back.
Minimize Info Overload
Keep Full Autonomy
Achieve Higher Return for Risk
Why Souppe?
Full Autonomy
While we provide expert guidance, you remain in full control of your portfolio decisions.
Simplified Investing
With Souppe, information overload becomes a thing of the past. Our intuitive tools and smart suggestions bring clarity and confidence to every investor.
Smarter Risk Taking
Our platform is designed to maximize your return per unit of risk by offering personalized suggestions that promote true diversification.
Optimal Performance
Souppe works behind the scenes to assist every investor in creating more robust portfolios, ensuring each element is balanced for optimal performance.
Our Philosophy
The name "Souppe" reflects our belief that creating strong investment portfolios is like crafting the perfect soup: success lies in balance, precision, and the right ingredients.
Ultimate Features
Create portfolios with a user-friendly interface
Create and manage investment portfolios with Souppe's innovative platform. Drag, drop and see your position being established.
Receive smart diversification suggestions
Based on your portfolio's composition, Souppe suggests the next asset as a beneficial addition. Our state of the art system analyzes your portfolio's exposure to risks, and offers ideas for smart, causality-based diversification.
When ready, execute position
Souppe's platform acts as a planning board for portfolio management. Investors create the position they like and once ready- create it using their desired broker.

Research & Insights
At Souppe, our mission is to provide a seamless, intuitive and real-time platform for portfolio creation and maintenance. This mission is grounded in rigorous research and an in-depth understanding of portfolio management principles.
This paper explores the principles and methodologies of portfolio management since the beginning of the 20th century, forming the basis of Souppe’s innovation.
Meet the Team



Tom Pickel, CAIA
Uri Bruck
Uri Feldman
Co-Founder and CEO
Co-Founder and VP R&D
Chairman
Investment professional with 10+ years in financial consultancy and alternative investments. Programmer, data practitioner and writer.
An experienced senior software developer and consultant. IT professional, lecturer, and mentor. Throughout his career, held various tech leadership positions.
Serial entrepreneur with over 25 years in professional management and 20+ years in the start-up space, having raised tens of millions of dollars.

״The investment management industry is failing active investors. It is based on outdated paradigms and obsolete perceptions. We need to make investing work for investors.״
Tom Pickel, CAIA
Co-Founder and CEO
Let's Talk
Our platform will empower your investing. Contact us today to explore how we can collaborate.